Writer · Builder · AI Native

I write for brands and build content with AI.

Senior copywriter with 8+ years of brand campaign experience across social, digital, video, email, and experiential. I’ve also built and deployed 7 websites using Claude Code + Vercel — because the best way to understand AI is to build with it.

Writing & Campaigns

Brand voice, campaign copy, and content strategy for lifestyle, entertainment, hospitality, and consumer brands.

Senior Copywriter | 2022–2025

New Western

Brand voice, email campaigns, social ads, Instagram content, product launches, executive communications, national media placements.

Brand VoiceSocialEmailAdvertisingPrint
Newsletter Writer (Contract)

Contrarian Thinking / AI Money

Welcome newsletter and content strategy for AI Money, a new newsletter from Contrarian Thinking (Codie Sanchez). AI-focused content for 800K+ subscriber ecosystem.

NewsletterContent StrategyAIBrand Voice
Director of Content | 2019–2020

Dallas Market Center

Content strategy for 10,000+ brands across home, fashion, lighting, food, and interior design. Campaigns across email, social, video, magazine, event signage.

Content StrategyVideoEventsMulti-Channel
Senior Writer + Content Producer

E! Networks

Daily scripts for Daily Pop. 26-episode Fashion Week franchise for broadcast and digital. Brand integrations, social content.

VideoScriptsBroadcastSocialFashion
Freelance Copywriter

Women's Wear Daily

Facebook ad copy and sales emails for fashion's leading trade publication. High-conversion short-form ads.

Social AdsEmailFashionShort-Form
Freelance Copywriter & Content Strategist

Authoritive

Landing pages, email sequences, course launches for a NYC startup (acquired by Axio.ai). Campaigns for NYT bestselling authors.

Landing PagesEmailLaunch CampaignsSocial
Founder & Creator

A Pep Filled Life

Digital wall art combining humor, Texas charm, and wordplay. Full creative — ideas, copy, design, mockups, SEO, and Etsy shop management.

Product CopyHumorEtsyCreative
In-House Copywriter

Cooler Rest

Full marketing launch for an innovative outdoor product. Origin story, product names, descriptions, email, and social media.

Product LaunchBrand VoiceEmailSocial
In-House Agency Copywriter

Beach Box

Brainstormed a new name, origin story, and website copy for a vacation rental brand.

NamingBrand VoiceWeb Copy
In-House Copywriter

Ranch Hand

Brand voice development for a Texas-based truck grille guard manufacturer. Taglines, web copy, product descriptions, PR, and live event activation at SEMA.

Brand VoiceEventsProduct CopyPR
Built with AI

7 websites shipped. All built with Claude Code.

7 websites built from concept to deployment using Claude Code, Next.js, and Vercel. Full spec, copy, UX, and build for each project.

About
Tina Brenkus

I’ve spent my career writing for brands and cameras — from the writers’ room at E! Networks to building brand voice for national companies. In the past year, I’ve also become an AI builder, shipping 7 websites with Claude Code and Vercel.

I think in campaigns, not just executions. I write copy built for production, not just presentation. And I bring ideas to every brainstorm that make the work better.

I’m based in Texas. Available for full-time, contract, and remote roles.

Contact

Let’s build something.

Whether you need a brand writer, a content strategist, or someone who can do both and ship the website — I’d love to hear from you.